Williams Interactive
Williams Interactive, or WMS for short, opened its operations in the online casino market in 2017. The company’s slot machines are narrowed down to the theme of slots. Due to its narrow specialization, the company has built an atmosphere of continuous growth around itself, as evidenced by the speed of the work produced, the numerous users of the service and the quality of the games. The players themselves are interested in slots because of the extra moves and stylish look of the game, which makes it enjoyable to play.
In order to understand the bigger picture of the company, however, you need to delve into a few details and pay attention to the individual parts of the service. There’s plenty to see at Williams Interactive.
The developer’s background
The company WMS or, as it is already known, Williams Interactive opened in the United States of America in 1943. At that time, of course, there was no online casino; however, the developer was introducing new processes in every way possible in order to make the game automated. Even today automation is the core of the company.
In 2012 the company has made the right move. It combined its efforts with promotion in Europe and Asia, which allowed Williams Interactive to gain fame not only within the U.S., but also around the world. In the beginning, the company was inferior to the market giants of the time, but by this year it had reached the necessary level – WMS was heard of.
The company was the most popular until 2019. Interest among players was fuelled by an addition to the development in the form of the Colossal Reels platform. With this system, the game combined two slots by merging two playing fields of different sizes. In turn, they were linked by common bonus symbols. Such machines appealed to users, so 2019 was a fruitful year for the company.
It is also noteworthy that Williams Interactive achieved separate attention at ongoing seminars, conferences and prestigious exhibitions, where it earned positive feedback on its activities. In a special event for the company and the gambling industry, WMS was awarded a place in the top 10 list of the most influential social gambling interactions by Social Casino Intelligence. In addition to that accolade, the company – and its developer in particular – is also famous for another achievement: the creator of the software was able to independently promote a Facebook group with 2 million users and still generates revenue.
Collections of gaming equipment and machines
The Colossal Reels collection is considered the most widely known slot machines. Machines from the Giant’s Gold, Spartacus, Zeus 1000 and Lunaris series are also massively used. A slot based on an interpretation of the notorious Red Riding Hood called Li’l Red Riches occupies the top positions at almost all times. Noticing such attention to the game from users, the developers released a sequel to this entertainment.
An important factor is the speed of operations – gaming machines work without interruption with maximum returns. Probability system built into the program allows users to win often.
From this we can conclude that WMS is first and foremost known for quality and originality in its wide range of machines, which attracts potential customers.
